Consultant, Marketing and Brand Growth
3.
6 Full-time 9 hours ago Full Job Description Job Description The Marketing Consultant provides public relations and marketing services for UC Health and the University of Cincinnati Medical Center, including serving on project teams and generating material for print and online use.
Serves as project representative and/or project backup to meet long- and short-range goals and objectives.
The Marketing Consultant will work in coordination with the UC Health Marketing and Communications team to implement holistic marketing integrations plans in support of the organization priorities.
The Marketing Consultant will be responsible with executing key marketing initiatives in support of marketing and brand growth plans.
They will execute projects ensuring we deliver with excellence, meet timelines and key milestones and deliver measurable results.
Responsibilities Support and implement the key marketing campaigns & initiatives in support of UC Health's goals Assist with the creation, development and implementation of UC Health's marketing campaigns for priority service lines across key earned, owned and paid marketing channels.
Develop marketing campaign briefs based on aligned brand and service line strategies and plans.
Support the ability to help prioritize marketing efforts in support of business goals with key stakeholders.
Project management of key deliverables and assets for marketing campaigns, across different service lines and key stakeholders Lead weekly key marketing project status meetings with cross-functional teams (marketing, SEO, communications, creative services, etc.
) to ensure campaigns are implemented effectively and efficiently against aligned timelines.
Support the brand marketing & content calendar.
Provide best-in-class campaign reporting, insights and optimizations to the marketing and service line teams to drive constant improvement and progress.
Partner with key channel owners to measure, analyze and report campaign metrics and identify areas of opportunity for improvement.
Provide key campaign recommendations based on advertising campaign data and reporting Other key initiatives and duties as assigned.
Review the physical demands and assign an overall average percentage of time this position performs these activities.
These physical demands will not be listed or rated on the annual performance appraisal.
Climbing:
Ascending or descending stairs, ladders, ramps, etc, using feet and legs and /or hands and arms.
Stooping:
Bending body downward and forward by bending spine at the waist.
Kneeling:
Bending legs at knees to come to a rest on knee or knees.
Reaching:
Extending hand(s) and arm(s) in any direction.
Standing:
Remaining upright on the feet, particularly for sustained periods of time.
Walking:
Moving about on foot to accomplish tasks.
Pushing:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward.
Pushing 11-20 lbs:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward.
Pushing 21-50 lbs:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward.
Pushing 51 lbs or more:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward - 0% Pulling:
Use of upper extremities to exert force in order to drag, haul or tug objects in a sustained motion.
Lifting 0-10 lbs:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Lifting 11-20 lbs:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Lifting 21-50 lbs:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Lifting 51 lbs or more:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Carrying 0-10 lbs:
Holding and moving/transporting an object about.
Carrying 11-20 lbs:
Holding and moving/transporting an object about.
Carrying 21-50 lbs:
Holding and moving/transporting an object about.
Carrying 51 lbs or more:
Holding and moving/transporting an object about.
Fingering:
Picking, pinching, typing or otherwise working primarily with fingers rather than with the whole hand or arm, as in handling.
Feeling:
Perceiving attributes of objects such as size, shape, temperature or texture by touching with skin, particularly that of (using) fingertips.
Talking:
Expressing or exchanging ideas by means of the spoken word - must convey detailed or spoken instructions to others accurately, loudly or quickly.
Hearing:
Perceiving the nature of sounds at normal speaking levels with or without correction, and having the ability to receive detailed information through oral communication.
Seeing:
The process of perceiving objects by use of the eyes to perform an activity - visual acuity requirements include ability to discern position of object(s), shape of object(s), color, depth perception or visual inspection.
Qualifications Education:
Bachelor's degree in journalism, communications, marketing, or relevant field required.
Experience:
Two - Four years equivalent experience is required.
Required Skills and Knowledge:
Knowledge of Microsoft office programs, excellent writing skills, knowledge of marketing planning, and familiarity with the Associated Press Style.
Comfortable with social media and Web communications Req.
Number:
5078 Address:
3200 Burnet Ave City, State:
Cincinnati, OH Estimated Salary: $20 to $28 per hour based on qualifications.
6 Full-time 9 hours ago Full Job Description Job Description The Marketing Consultant provides public relations and marketing services for UC Health and the University of Cincinnati Medical Center, including serving on project teams and generating material for print and online use.
Serves as project representative and/or project backup to meet long- and short-range goals and objectives.
The Marketing Consultant will work in coordination with the UC Health Marketing and Communications team to implement holistic marketing integrations plans in support of the organization priorities.
The Marketing Consultant will be responsible with executing key marketing initiatives in support of marketing and brand growth plans.
They will execute projects ensuring we deliver with excellence, meet timelines and key milestones and deliver measurable results.
Responsibilities Support and implement the key marketing campaigns & initiatives in support of UC Health's goals Assist with the creation, development and implementation of UC Health's marketing campaigns for priority service lines across key earned, owned and paid marketing channels.
Develop marketing campaign briefs based on aligned brand and service line strategies and plans.
Support the ability to help prioritize marketing efforts in support of business goals with key stakeholders.
Project management of key deliverables and assets for marketing campaigns, across different service lines and key stakeholders Lead weekly key marketing project status meetings with cross-functional teams (marketing, SEO, communications, creative services, etc.
) to ensure campaigns are implemented effectively and efficiently against aligned timelines.
Support the brand marketing & content calendar.
Provide best-in-class campaign reporting, insights and optimizations to the marketing and service line teams to drive constant improvement and progress.
Partner with key channel owners to measure, analyze and report campaign metrics and identify areas of opportunity for improvement.
Provide key campaign recommendations based on advertising campaign data and reporting Other key initiatives and duties as assigned.
Review the physical demands and assign an overall average percentage of time this position performs these activities.
These physical demands will not be listed or rated on the annual performance appraisal.
Climbing:
Ascending or descending stairs, ladders, ramps, etc, using feet and legs and /or hands and arms.
Stooping:
Bending body downward and forward by bending spine at the waist.
Kneeling:
Bending legs at knees to come to a rest on knee or knees.
Reaching:
Extending hand(s) and arm(s) in any direction.
Standing:
Remaining upright on the feet, particularly for sustained periods of time.
Walking:
Moving about on foot to accomplish tasks.
Pushing:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward.
Pushing 11-20 lbs:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward.
Pushing 21-50 lbs:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward.
Pushing 51 lbs or more:
Use of upper extremities to press against something with steady force in order to move something forward, downward or outward - 0% Pulling:
Use of upper extremities to exert force in order to drag, haul or tug objects in a sustained motion.
Lifting 0-10 lbs:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Lifting 11-20 lbs:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Lifting 21-50 lbs:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Lifting 51 lbs or more:
Raising objects from a lower to a higher position, or moving objects horizontally from position-to-position and requires the use of upper extremities and back muscles.
Carrying 0-10 lbs:
Holding and moving/transporting an object about.
Carrying 11-20 lbs:
Holding and moving/transporting an object about.
Carrying 21-50 lbs:
Holding and moving/transporting an object about.
Carrying 51 lbs or more:
Holding and moving/transporting an object about.
Fingering:
Picking, pinching, typing or otherwise working primarily with fingers rather than with the whole hand or arm, as in handling.
Feeling:
Perceiving attributes of objects such as size, shape, temperature or texture by touching with skin, particularly that of (using) fingertips.
Talking:
Expressing or exchanging ideas by means of the spoken word - must convey detailed or spoken instructions to others accurately, loudly or quickly.
Hearing:
Perceiving the nature of sounds at normal speaking levels with or without correction, and having the ability to receive detailed information through oral communication.
Seeing:
The process of perceiving objects by use of the eyes to perform an activity - visual acuity requirements include ability to discern position of object(s), shape of object(s), color, depth perception or visual inspection.
Qualifications Education:
Bachelor's degree in journalism, communications, marketing, or relevant field required.
Experience:
Two - Four years equivalent experience is required.
Required Skills and Knowledge:
Knowledge of Microsoft office programs, excellent writing skills, knowledge of marketing planning, and familiarity with the Associated Press Style.
Comfortable with social media and Web communications Req.
Number:
5078 Address:
3200 Burnet Ave City, State:
Cincinnati, OH Estimated Salary: $20 to $28 per hour based on qualifications.
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